Mike Tinnion's profile

Krispy Kreme - Doughnut Bites Campaign 2018

Initial Scamps - Bites of Awesome
Phase 1 of the campaign process​​​​​​​
Photoshoot - Scamps Brought To Life
Using a grille, fishing wire and hooks we suspended each Bite at different heights and depths to create my vision.
Lockup Exploration
Lockup idea exploration​​​​​​​
Final Visuals
Portrait and landscape visuals for both print and digital
Video Advertising
Art directed by me and shot at 1600fps to capture all the details​​​​​​​
Digital - Email & Landing Page
Email and landing page designed to compliment each other
Display Advertising - HotBite Hour
On Google and Bing
Staff T-shirts - Bites Lockup
Promotional T-shirts for retail staff
Packaging - PR Boxes
Bespoke packaging for press drops
Lockups - Scenarios
Custom lockups for scene setting and ideal product usage
Press - UK Coverage
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Krispy Kreme - Doughnut Bites Campaign 2018
Published:

Krispy Kreme - Doughnut Bites Campaign 2018

Krispy Kreme Bites of Awesome Campaign 2018. A brand new product launch for little bites of Original Glazed doughnut.

Published: